Author: Enrico Murru

Request Loop: there’s a new free app in (AppExchange) town

A new AppExchange app by WebResults (Engineering Group) Question: What happens if you put a messy Salesforce MVP in charge of the Innovation Team of WebResults? Answer: a lot of mess for sure, but also funny stuff! TL;DR Request Loop is a new free AppExchange app delivered by the Innovation Team from WebResults to help […]

Integrating Salesforce and Accounting Software

This guest post is powered by Breadwinner Integrations, Inc. the leading integration software between Salesforce and accounting systems, including NetSuite, QuickBooks, andXero, as well as major payment processors such as Stripe, Braintree, and Square. Users of Salesforce customer relationship management (CRM) software who are looking to integrate that program with accounting software, like NetSuite, have several […]

📢 #ORGanizer for #Salesforce announcement 👂

Few days ago ORGanizer for Salesforce turned 5. 🎂🎂🎂🎂🎂 It’s been an amazing journey through the Salesforce Ohana, inspiring both professionaly and personally 💙🌈 In these 5 years I was the “one man company” behind ORGanizer, doing design, development, support, marketing, sales, PR… 🤯🤯🤯 This is not my primary job, it wass meant to be […]

Forceea 2021 User Meeting (it’s free!)

Forceea (https://github.com/Forceea/Forceea-data-factory) is the most powerful and sophisticated native data factory for Salesforce, and it’s open-source! What 📣 This is the 1st Forceea User Meeting (free online event). When 🕓 Saturday, July 10, 4 PM (UTC). Agenda ▶️ Meet other Forceea users. ▶️ See new features of the next release (v2.5). ▶️ Learn advanced techniques. […]

Automatic export tool for Salesforce Data Export backups

TL;DR Jump to GitHub for the complete repository: https://github.com/enreeco/sf-automatic-data-export-script/ Have you ever had a close relation with the Salesforce Data Export feature? It’s a way to periodically export all Salesforce data set in zipped CSV files, including files and attachments. You can do a one-shot export or schedule it on monthly (available on Developer Edition […]

Key Findings from the Mason Frank’s Salesforce Salary Survey 2020/21

2020 has been a year of change. The pandemic has had a devastating effect on many, and its side-effects have re-shaped the way we live, communicate, learn and ultimately, the way we work. The Salesforce ecosystem hasn’t been an exception. It’s hard to imagine what the future will look like, but it’s worth having a […]

What writing a (Salesforce) tech book means: my experience

Almost exactly 1 and a half year ago I’ve been contacted by Alok Dhuri from Packt Publishing asking me if I was interested in writing a Salesforce guide. At that time I still was a Salesforce MVP and, on my career’s checklist, I missed the authoring experience. Since I was a child, writing a real […]

Salesforce experts against Covid-19 FTW!

Global leader in Salesforce recruitment, Mason Frank International, recently got in touch with me about an opportunity for an important project they were working on. In response to the Covid-19 crisis, they have collated expert advice from leading Salesforce MVPs and professionals into an industry whitepaper, of which I am proud to say I am […]

“Salesforce Advanced Administrator Certification Guide” made it to the Best New Salesforce eBooks to read in 2020

I’m happy to announce that my book, “Salesforce Advanced Administrator Certification Guide: Unleash your Salesforce administration superpowers with an advanced training certification guide”, made it to BookAuthority’s Best New Salesforce eBooks.BookAuthority collects and ranks the best books in the world, and it is a great honor to get this kind of recognition. Thank you for all […]

The world’s largest independent Salesforce market survey: key findings for Italian professionals

It’s been another exciting year in the Salesforce ecosystem. We’ve seen expanded strategic partnerships, brand new products, and revolutionary integrations made possible by Salesforce’s savvy acquisitions in recent years (MuleSoft and Tableau, to name just a couple). Salesforce is one of the fastest-moving tech ecosystems on the planet. That’s why it’s so important to stay […]